Featured Advertiser November 2024

 

Rising Star Casino & Resort

Rising Sun, Indiana

What is Backseat Billboards?

Backseat Billboards is a marketing and advertising company focused on connecting businesses with customers through the use of rideshare drivers (Uber & Lyft).

Our innovative approach allows businesses to reach a wider audience and increase brand visibility in their local communities. We have created a digital platform that puts an end to our constant struggle of finding and bringing in new customers, and the recruitment efforts that follow once we do. 

Started as an added service for my Uber & Lyft passengers, my vision has become the fastest growing advertising vehicle in the city. Providing the passenger an opportunity to "add a stop", or to utilize a delivery service (DoorDash, Uber Eats, ETC.) while still in the vehicle, we can help increase foot traffic and sales for our customers. 

Whether you are looking to advertise your new business, promote a new product or feature, advertise a special event, or recruit new employees, we have a new approach to helping you broaden your reach.

Allen Lelesch

President & Chief Executive Officer

 

 

Cincinnati Rideshare Market 

3 Major Players

  • Uber

  • Lyft

  • ZTrip 

Trips Taken

  • 600,000 monthly (28%)
  • 286,000 weekly (13%)
  • 154,000 daily (7%)

Where are Passengers Going?

  • Bars, taverns, and concerts 24%
  • Travel (airports/hotels) 21%
  • Meals and entertainment 20%
  • Workplace 15%
  • School 11%
  • Other 9%

 

Frequently Asked Questions

How does backseatbillboards.com work?

Backseat Billboards partners with rideshare drivers to display advertisements or promotions in their vehicles, reaching passengers during their rides. It's a direct and effective way to connect with local businesses.

HD tablets are placed on the front headrest to display high-definition video or static imagery to the passengers. Each advertisement has a unique dynamic QR code for passengers to engage with the advertiser. As a result, this can drive them to action to "add a stop" to existing rides, or direct the passenger to delivery service (Uber Eats, DoorDash. Etc.)

What types of businesses can benefit from this service?

Businesses of all sizes and industries can benefit from our service, from local shops and restaurants to event organizers and service providers. Our digital platform allows us to make changes to your ads, and these changes can be "LIVE" in less than 30 minutes. With this being said, our platform allows our customers to change their messanging to fit their needs. So whether you are trying to share your brand to attract new customers or new employees, we can help you be successful.

Is it cost-effective compared to traditional advertising?

Yes, our service offers a cost-effective alternative to traditional advertising methods, with the potential to reach a larger targeted audience. Compared to similar digital platforms, our services are available for a fraction of the cost.

Current pricing is under $3.00 per 1,000 impressions.

“Using backseat billboards has significantly increased the visibility of my business. I've received numerous inquiries and new customers thanks to this innovative marketing approach.”

— Jessica M.

“What a BRILLIANT idea. In your face marketing at its best”

— Craig H.

 

“The ability to capture QR codes while viewing the ads has definitely helped my business gain new customers. And seeing the activity reports helps me make decisions on my marketing campaigns. ”

— Brandon C.

 

“The BEST advertising dollars that I have ever spent!”

— Mac R.

 

Contact us

Reach out to us with any questions or to get started on your marketing campaign

7672 Montgomery Road #112

Cincinnati, Ohio 45236-4204

(513) 519-6926